About Us

    Our History

    Lighthouse Group was established in 1995 with the merger of the Lighthouse Group Insurance Agency (founded in 1990) and Keuning Agency (founded in 1960). Through organic growth and acquisitions, our organization evolved into a noteworthy Michigan-based employer serving over 33,000 clients. Our locations across the state allow us to remain relationship focused and community oriented.

    On December 1, 2020, we merged with the nation’s 17th largest agency, Alera Group. This partnership has brought the capabilities and resources of a national firm while allowing us to maintain the local service our clients have come to know and love.

    Meet Our Team

    Liberty Hoffman

    Training & Development Manager | Property & Casualty
    Liberty Hoffman

    EXPERT EDUCATION

    Events and Webinars

    Employee Benefits

    Q4 Compliance Update

    Alera Group's quarterly employee benefits compliance roundup will help you stay current on the latest national regulatory developments impacting employers.

    December 3, 2024 at 01:00 pm CT | Virtual

    Sign Up
    Webinar - Legal Graphic

    Employee Benefits

    Setting Your Strategy for the New Year: Alera Group's 2025 Employee Benefits Market Outlook

    Our experts will highlight key results from Alera Group’s 2025 Employee Benefits Market Outlook Report and explain how these trends can impact your benefits program this year.

    January 16, 2025 at 01:00 pm CT | Virtual

    Sign Up
    Webinar graphic - Alera Engage

    Wealth Services

    State of the Markets

    Join us as we unveil the factors that drive the nation's financial pulse and how they may impact your personal finances.

    January 22, 2025 at 12:00 pm CT | Virtual

    Sign Up
    State of the Markets

    THOUGHT LEADERSHIP

    Insights

    Employee Benefits

    Avoiding an Employee Lawsuit Over a Tobacco Surcharge Claim

    Tobacco surcharges on health insurance premiums for employees who use tobacco products are attractive options for employers looking to keep their workforce healthy while lowering their organization’s healthcare costs. But surcharges can go too far, and many employers may be unaware of the limitations. Alera Group's new whitepaper on tobacco surcharges is designed to assist employers in complying with federal regulations.

    November 19, 2024

    Find out more

    Employee Benefits

    Q4 Considerations: New HIPAA Privacy Considerations

    Earlier this year, the Department of Health and Human Services (HHS) issued a Final Rule titled HIPAA Privacy Rule to Support Reproductive Health Care Privacy.

    November 15, 2024

    Find out more

    Employee Benefits

    Spotlight on 2025 Benefit Limits

    The IRS has released the 2025 benefit plan limits. The following chart shows some of the key limits for the 2023, 2024 and 2025 tax years.

    November 15, 2024

    Find out more

    Employee Benefits

    Courts Ablaze with Tobacco Surcharge Class Action Lawsuits

    Tobacco surcharges, or an increase in premiums for employees who use tobacco products, are attractive to employers looking to keep their employee population healthy and lower their healthcare costs. But they can go too far, and many employers might not be aware of the limitations.

    November 15, 2024

    Find out more