About Us
The word Shomer means “Guardian”, and we take our name to heart. Since the company’s incorporation in 1999, every program we develop, webinar we offer, and policy we propose is crafted with our clients’ needs in mind. We receive compliments and thanks from our clients every day because they appreciate the level of service that we tailor to each one. Single location, multi-state, high risk or low, Shomer is able to adapt and provide custom service. On May 1st, 2019 the Alera Group acquisition of Shomer Insurance opened a new set of opportunities for Shomer and its clients. After this strategic acquisition, Shomer has been able to expand, adding even more value for our clients while still maintaining our identity.
Meet Our Team
Ari Baer
President
Ari started his career as a commercial lines producer for the Shomer Insurance Agency in 2004. After learning the ins and outs of insurance, he undertook the task of developing the Shomer Healthcare Division, which specializes in the insuring of skilled nursing, assisted living, and residential care facilities in addition to home health agencies and hospitals.
Ari’s motivation has always been the client’s success. With this in mind, he has assembled a singularly dedicated team of experts who share in his ambitions for overachievement. The addition of the Risk Management team, several exceptional software platforms, and the further expansion of Shomer into new fields, have allowed Ari to create the unique client experience Shomer is known for.
EXPERT EDUCATION
Events and Webinars
Employee Benefits
Maximizing Impact: The Value of Voluntary Benefits for Today’s Workforce
In this session, our experts will showcase the value of voluntary benefits, from financial savings to improved retention to addressing the specific needs of their employees.
March 20, 2025 at 01:00 pm CT | Virtual
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Employee Benefits
Balancing Cost and Care: Could a Captive solution be the right fit for you?
In this session, our experts will discuss how captive solutions work and what you need to consider for your own group’s needs.
April 17, 2025 at 01:00 pm CT | Virtual
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Employee Benefits
Q2 2025 Quarterly Compliance Webinar
Alera Group's quarterly employee benefits compliance roundup will help you stay current on the latest national regulatory developments impacting employers.
May 6, 2025 at 01:00 pm CT | Virtual
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THOUGHT LEADERSHIP
Insights
Employee Benefits
The Market for Employee Benefits in 2025
Join Alera Group on January 16 from 1-2 p.m. CT as we highlight the key findings in our "2025 Employee Benefits Market Outlook" and discuss how trends in employee benefits may affect your business' offerings. The insights we’ll share and the questions we’ll answer will help you determine your benefits strategy for the months ahead.
January 6, 2025
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Employee Benefits
New ACA-Related Laws Provide More Flexibility to Employers
On Monday, December 23, 2024, President Biden signed into law two bills, H.R. 3797 (the Paperwork Reduction Act) and H.R. 3801 (the Employer Reporting Improvement Act), which will positively impact applicable large employers (ALEs) and other entities required to furnish Forms 1095-B or 1095-C to individuals.
January 2, 2025
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State of the Market for Employee Benefits in 2025
What are the needs and priorities of those in the workforce and the employment market? What are rival businesses offering to attract and retain the best the market has to offer? And what shifts are taking place in the market that employers should anticipate and prepare for? Alera Group’s 2025 Employee Benefits Market Outlook, scheduled for release on January 16, provides answers to those essential questions.
December 19, 2024
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IRS Releases PCORI Fee For Plan Years Ending Before October 1, 2025
The IRS has released Notice 2024-83, which sets the applicable PCORI fee for plan years ending between October 1, 2024, and September 30, 2025, at $3.47 per covered life.
December 12, 2024
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