About Us
Since 1987 you may have known us as AIA, or American Insurance Administrators, or as one of our three core divisions: AIA Property & Casualty (P&C), Benefits Resource Group (BRG), or as Benefits Broker Solutions (BBS). You may have heard something about us becoming part of Alera Group in 2017. But we are all one company, and now we are aligning our name, our brand, our new look, and our new website to reflect that strong one-company story.
Work With Us
We are passionate about collaboration and growth. Enjoy working in a highly collaborative culture? Looking for an exciting environment that is constantly growing and improving? If you care about providing outstanding client service while serving local communities, then we may be looking for you.
Meet Our Team
Baron Keefer
Chief Operating Officer, Property & Casualty
Baron is the Chief Operating Officer for the Property and Casualty division in the Mechanisburg. In addition to managing the operations, he is also a Senior Producer responsible for managing and growing a significant book of commercial clients. Baron specializes in construction, but he also handles clients in numerous other industry segments. He has expertise in traditional insurance products, as well as large deductibles, retros, self-insurance, and captives. Baron utilizes a consultative type of approach to analyzing his clients’ exposures to risk and determines the best solution to address them.
Baron has been with the team for over 20 years and previously served as a Regional Claims Manager in the insurance industry for several years. This experience has aided his ability to serve clients with a strong claims background and understanding of the coverage afforded under the insurance contract.
Baron is a licensed Property and Casualty agent and he also holds the Chartered Property Casualty Underwriter (CPCU) designation, the Construction Risk and Insurance Specialist (CRIS) designation as well as a Master’s In Business Administration (MBA) with a focus in Management from Loyola University.
Sierra Kepner
Director of Client Delivery, Employee Benefits
Sierra serves as a Director of Client Delivery for Employee Benefits’ division. In this role, she is known to deliver outstanding customer service to our broker partners and clients through processing of new sales paperwork, renewal changes, proposal delivery, and issue resolution. Sierra also provides support to small-group clients and group administrators while assisting the Consultant on the strategic renewal process for these valuable clients.
Sierra believes in a collaborative approach to delivering the highest quality service to all those she interacts with on a daily basis. Her prior experience as a supervisor in the family medical field and a client support specialist in the insurance industry making her an exceptional resource for her clients. Sierra’s experience is further enhanced by a Bachelor of Science in Nursing degree from Messiah College and holding a Resident Producer License in Health, Life, Accident and Fixed Annuities.
Jess Kier
Account Administration Manager, Small Business Unit
Jessica serves as the Account Administration Manager for the Small Business Unit (SBU), where she is responsible for servicing small group clients and the overall client experience. She is the face and voice to the SBU operation, is quick to troubleshoot any technical issue, and is determined to ensure things are done right. Many of the positive client testimony recorded are received through their direct experience working with Jess. She has held various positions in the insurance and employee benefits field for nearly 20 years, is a licensed Life & Health agent in PA, and holds the aPHR certification in Human Resources.
Jess graduated from Lebanon Valley College in 2003 with a degree in Historical Communications. She currently lives in Wellsville, PA with her husband and two boys, and loves to read, cook and garden in her spare time.
Michele Klump, CIC
Account Manager, Large Commercial Accounts
Michele joined the team in March of 2014 as a Large Commercial Account Executive and brought with her 28 years of insurance agency experience. She has been a licensed insurance agent since 1987 and received her CIC (Certified Insurance Counselor) designation in 2002. Her responsibilities include being the main point of contact for clients regarding any questions, processing changes in coverage to their current program, marketing of new and renewal business, processing of insurance proposals, developing exposure basis history and loss history analysis, review of policies and endorsements for accuracy, claims support and establishing relationships with the insurance carriers.
EXPERT EDUCATION
Events and Webinars
Employee Benefits
New Era, New Options: Understanding the Employee Benefit Impact of the One Big Beautiful Bill Act (OBBBA) and Direct Primary Care
With the passage of the One Big Beautiful Bill Act (OBBBA), the employee benefits landscape is shifting. This webinar brings together legislative insight and real-world application to help employers and advisors make informed decisions in a changing regulatory environment.
September 25, 2025 at 02:00 pm CT | Virtual
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Wealth Services
State of the Markets
Join us as we unveil the factors that drive the nation's financial pulse and how they may impact your personal finances.
October 22, 2025 at 12:00 pm CT | Virtual
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Employee Benefits
Q4 2025 Quarterly Compliance Webinar
Alera Group's quarterly employee benefits compliance roundup will help you stay current on the latest national regulatory developments impacting employers.
November 4, 2025 at 01:00 pm CT | Virtual
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Insights
Property and Casualty
Alera Group’s 2025 Property and Casualty Market Update
Alera Group’s 2025 Property and Casualty Market Update, designed as a bridge between Alera Group’s annual Market Outlooks — provides insight into pricing, coverage availability, market capacity and underwriting trends for the balance of 2025.
August 1, 2025
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Employee Benefits
Legal Alert: IRS Issues Affordability Percentage Adjustment for 2026
The Internal Revenue Service (IRS) has released Rev. Proc. 2025-25, which contains the inflation adjusted amounts for 2026 used to determine whether employer-sponsored coverage is “affordable” for purposes of the Affordable Care Act’s (ACA) employer shared responsibility provisions and premium tax credit program.
July 23, 2025
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Employee Benefits
Legal Alert: Enforcement of the HIPAA Reproductive Health Care Privacy Rule Vacated Nationwide
On June 18, 2025, a federal district court in Texas vacated a significant portion of the HIPAA Privacy Rule to Support Reproductive Health Care Privacy (“Final Rule”), which was implemented on April 24, 2024, on a nationwide basis. The Final Rule, which was implemented in response to the U.S. Supreme Court’s decision in Dobbs v. Jackson Women’s Health Organization (effectively overturning Roe v. Wade), was intended to protect the ability of individuals to receive reproductive health care when the care is provided lawfully under the circumstances without risk of an individual’s identity or health information being disclosed for purposes of state criminal, civil or administrative investigations (or for imposing liability related to lawfully providing or obtaining reproductive healthcare).
July 21, 2025
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Legal Alert: Employee Benefits Provisions in the One Big Beautiful Bill Act
On July 3, 2025, Congress passed a reconciliation bill (the “Reconciliation Act”) previously named the One Big Beautiful Bill Act, but subsequently redesignated “An Act to provide for reconciliation pursuant to title II of H. Con. Res. 14.”
July 8, 2025
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